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Take advantage of paid Microsoft Ads management to extend your search engine marketing beyond the Google Ad Grant!
Understand Your User Base
Build Relationships With Supporters
Demographic data that can be captured in some cases:
Microsoft Advertising in Action
A local Big Brothers Big Sisters chapter was using the Google Grant with an average cost per click of $15.3.
While utilizing the Microsoft Advertising platform, this same client had an average cost per click of $0.87 for the corresponding period of time.
Boosted website traffic with Microsoft Ads with a cost per click 94% lower than Google Ads!
Received more than 8,000 additional website visitors through Microsoft Advertising!
By combining both the Google Grant and Microsoft Advertising, YWCA USA was able to increase its total ad clicks from 3,420 to 11,475 in two months.
This same nonprofit organization had more than 432,000 ad impressions within 2 months by using both platforms.
Grew conversions by 376% with the addition of Microsoft Advertising!
With the addition of Microsoft Advertising this client was able to increase their number of conversions by 376%.
This religious nonprofit organization saw conversions rise from 47 to 224 in 2 months by using both the Google Ad Grant and Microsoft Ads.
Examples of Other Ways to Use Content
Content Examples Case Studies
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Interested in our Microsoft Ads Service?
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