Nonprofit Marketing Resources

As Google Ad Grant experts, we frequently (always) are asked how to increase conversion rates. Of course, there are many steps you can take to boost your conversion rate; one that is sometimes overlooked is the call to action (CTA). Yes, that small aspect of your website carries a lot of weight in the conversion toolbox.

On December 20, 2020, both chambers of Congress announced that they had agreed on a new stimulus bill, which the President is expected to sign into law. Here are the key issues the bill addresses for nonprofit organizations, their employees, and donors.

As a nonprofit, your website serves a lot of purposes. It’s your organization’s digital front door: telling your story, connecting site visitors to your services, and engaging the public in sustaining your organization through donations.

Whether your nonprofit is large or small, you can’t get around the fact that managing your nonprofit requires an incredible amount of paperwork. To simplify the process for you, we’ve compiled the internet’s largest list of FREE nonprofit templates, worksheets, and guides you can use for anything and everything your organization might need. This list is updated regularly, so be sure to check back for new stuff!

Most of us have heard the term “cross-sector collaboration” before, but we may not know how to put it to work for us. Your organization doesn’t have to take on saving the world alone! Here is a guide to taking those precious first steps into a collaborative environment and the benefits it brings.